WHAT I DO BEST

Visual Communications

I enjoy creating visual campaigns that drive conversions and business growth

Marketing

Delivering high-impact marketing campaigns and content has always been my passion

Management

My background in business allows me to think like a business owner and collaborate effectively with people

MY DESIGN WORK

I produce engaging visual content in all forms: print, photo, video, motion animation

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WHAT I ACHIEVED SO FAR

300 Most Influential Filipinos in the Gulf
Illustrado Magazine
January 2020

Honored to be included in the legacy edition of Illustrado Magazine's 300 Most Influential Filipinos in the Gulf. Read full article here.

Visual Marketing Manager
Emirates Literature Foundation
(Sep 2015 - Present)

For the past five years, I have contributed creatively and strategically to the overall marketing of the award-winning Emirates Airline Festival of Literature. Within my role, I also lead  the design direction of multiple projects and initiatives, including the Global Association of Literary Festivals and Literary Conversations Across Borders. 

Certificate in Management Essentials
Harvard Business School Online
(Mar 2019 - May 2019)

In this 8-week online certificate program from Harvard Business School, I have learned to identify, understand, design, and shape critical organizational and managerial processes as a means of getting work done.

BS Management, Minor in Enterprise Development
Ateneo de Manila Univiersity
(Jun 2011 - Mar 2015)

Graduated with an overall grade of 3.13/4.00
First Honour, Dean’s Lister (3.75/4.00), Second Semester, SY 2014-2015

Startup Co-owner, Marketing Manager
Bahay Keso
(May 2014 - Apr 2015)

In my senior year in university, I co-owned and managed a startup business which produced and sold artisanal cheese spreads in gourmet markets around Metro Manila. As Marketing Manager, I developed the product’s brand identity and created sales leads, which contributed to business growth, allowing the startup company to remain consistent among the top 5 (out of 29 groups) at the Ateneo SoMBA (School of Management Business Accelerator Program) sales rankings

Vice President for Communications
Ateneo Management Economics Organisation
(Mar 2014 - Mar 2015)

I led a team of more than 40 people (which includes graphic designers, copywriters, photographers, videographers) and was in-charge of spearheading the overall marketing initiatives of the organisation to promote financial literacy among university students in Manila and across the Philippines.

Exchange Student, Marketing for Product Managers
Audencia Business School
(Aug 2013 - Jan 2014)

In my junior year in university, I was selected to study abroad and spend a semester at Audencia Business School in Nantes, France where I excelled along with my peers in devising marketing strategies for French brands such as Bébé Confort and Orange, Alcatel-Lucent.

MY PRINCIPLES

Stay hungry for learning
Be on the look out to do things better
Acknowledge that you are not always right
​Honor the people you work with

PUTTING MY THOUGHTS INTO WORDS

4 Key Lessons I Learned as a New Manager

Becoming a manager at age 24 was a dream come true to me. It opened a lot of doors for me to grow and develop both personally and professionally; but it was more challenging than I imagined. 

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What I learned this week: The process is just as important as the product

As an achiever, I tend to focus on the end-result more than the process. This probably worked for me as an individual contributor; but not as a manager. Over the years...

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The Power of Creating Art on Social Media

There are 2 types of people on social media: those who spend most of their time checking other people's lives and those who are busy creating and sharing their own art. ​Which side are you in?

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